JSW MG Motor India Rocks World Music Day with Initiative for Visually Impaired Students

JSW MG Motor India struck a harmonious chord this World Music Day with a unique initiative under its MG Taal program. Partnering with Songdew, India's largest music business platform, JSW MG Motor India will empower visually impaired students from AICB Captain Chandan Lal Special School for the Blind in Gurgaon.

These students will receive professional music training and mentorship for a year, culminating in the formation of a band. The band will collaborate with a producer and lyricist from Songdew to create an original song and music video, distributed across major platforms and promoted on Songdew TV and social media.

JSW MG Motor India goes beyond the music itself. "This initiative is about empowering these students," said Satinder Singh Bajwa, Chief Commercial Officer. "We aim to offer them a platform, build their confidence, and open doors to potential music careers." The program includes jamming sessions with winners from MG Taal Season 3 and curated opportunities on the Songdew platform. This heartfelt initiative provides a chance for these talented students to shine and pursue their musical dreams.